Fireside Chats

I led the design of a zero-to-one product presented to 100+ tech leaders. Our team created a networking platform to help young creatives build meaningful industry connections through themed conversations. As Lead Product Designer, I led product strategy, user research, and design to deliver a focused, scalable solution in just 3 weeks.

3 Weeks

Duration

Non Profit

Category

Full stack

Stack

Overview

We created a video conferencing tool for young creatives in BRIDGEGOOD community. Our feature allows young creatives to expand their network by attending themed chats where they “ignite a flame” within the industry. 

Aligning with BRIDGEGOOD’s business goals, our platform keeps design education accessible when supporting the next generation of designers. Fireside Chats would increase their scalability and focuses on quality over quantity while maintaining it’s low maintenance element.

I had the honor of hosting my company’s live stream to over 100 professionals and showcased my team’s work on Bay Area KPIX CBS news for our Jefferson Award Feature. To view my presentation livestream click HERE and to view CBS feature click HERE.

My Role

As lead Product Designer & researcher, I played a large part in project leadership, strategic planning decisions, ideation, concept design, prototyping, and user research. A challenging prospect our team faced was not biting off more than we can chew. I brought my team back to the drawing board to reevaluate what the most necessary components were for us to solve the issue we were targeting. I also conducted 50% of our interviews. 

Our Team

Tori Spiegel, Anna Marrero Raymond Huang, Elaine Lin

Final Comps.

Process Work.

Create a free website with Framer, the website builder loved by startups, designers and agencies.